There was big news from Google and GoDaddy this week. And those are just two of the news items with implications for small businesses recently. The Small Business Trends editorial team brings you some of the […]
With each new year, marketers continue to say that mobile marketing is going to be huge. Has the time already come, or are there more developments in mobile marketing and technology yet to be seen? […]
If you sell directly to U.S. customers or provide marketing services to clients who do, pay attention. A recent report says a growing mobile market is already generating billions in U.S. sales. And businesses are also […]
Donald Trump’s ascendancy to president of the US has many lessons for us all, but one expert believes tech businesses, in particular, should study from his real-time marketing techniques. David Meerman Scott, author of The […]
(c)iStock/gmutlu Wherever we turn in the 21st century, all industries are jumping on the idea of big data; and marketing is no different. Businesses from start ups to blue chips are investing in big data. […]
Delaware Tech’s Collegewide Marketing and Public Relations team displays the College’s 13 NCMPR awards. Shown are in back (l-r) Judi Sciple, Dana Sawyer, Vassili Kormalos, Allison Hayes, John Painter, Jason Burlew and Tom Burn. In […]
Content marketing is rapidly evolving. Producing generic content and throwing it out there hoping for a miracle is no longer a marketing strategy for any business that hopes to stay competitive. Spun content on web […]
PHILADELPHIA, DECEMBER 22, 2016 – Source Digital, a leading technology product and service provider specializing in monetization strategies around digital content, will be revealing how personalization, smart content and omni-screen use increase consumer engagement and create […]
Procurify co-founder Aman Mann says Vancouver’s tech sector is still maturing.RIC ERNST / VANCOUVER SUN Hootsuite’s headquarters in Vancouver.HANDOUT / VANCOUVER SUN B.C.’s technology sector is maturing with more first-generation start-ups stabilizing and seeking newer, […]
The five-year-old marketing tech company has named Bill Magnuson as CEO effective on January 1, 2017, with founding CEO Mark Ghermezian moving into a new role as executive chairman. As part of the reshuffling at […]