How far will you GLOW A make-up pro demonstrates how a single product can take your complexion from radiant to almost incandescent in minutes

April 10, 2017 Loknath Das BEAUTY

Using a highlighter doesn’t mean you have to look like you’re wearing highlighter. To give beauty writer Sarah Ferguson a wearable, daytime glow, make-up artist Lisa mixed a medium-sheer CC cream base with the Erborian […]

Starbucks Demonstrates Influencer Marketing with YouTube Star Coffee Taste Test

October 24, 2016 sristy MONEY

As social media continues to infiltrate virtually every aspect of daily life, global brands are bending over backwards to gain easy publicity by converting the web’s biggest influencers into de facto representatives — and no […]